Loading…
This event has ended. View the official site or create your own event → Check it out
This event has ended. Create your own

A week-long showcase of innovation and entrepreneurship for students to challenge  their minds to think more broadly in whatever career path they choose.
April 7 - 11, 2014

View analytic
Tuesday, April 8 • 2:30pm - 3:45pm
"Market research...so what?" with Keith Deaven '90 (Mediabarn), Heather Gay (Mediabarn) (113 IST Building)

Sign up or log in to save this to your schedule and see who's attending!

Speakers
avatar for Heather Gay

Heather Gay

Director of Usability Research, Mediabarn
Heather Gay leads research initiatives for the Mediabarn UX Lab.  She possesses an in-depth knowledge of user experience and industry research initiatives and has over 16 years of extensive knowledge managing a variety of user research projects.  By performing a range of qualitative and quantitative methods, Heather has informed the creative process for new product development, website, and package design; uncovered trends; and... Read More →
avatar for Keith Deaven ’90

Keith Deaven ’90

Co-founder and CEO, Mediabarn
Keith is responsible for co-founding Mediabarn, a company that specializes in UX research, design, and staff augmentation.  As CEO and co-founder, he has led Mediabarn through ten successful years.  Mediabarn's longevity can be attributed to the fine-tuning of an innovative business model which combines the benefits of a user experience research practice, creative agency, and placement services firm under one roof. Keith has built the... Read More →


Tuesday April 8, 2014 2:30pm - 3:45pm
113 IST Building (Cybertorium)