A week-long showcase of innovation and entrepreneurship for students to challenge  their minds to think more broadly in whatever career path they choose.
April 7 - 11, 2014

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Tuesday, April 8 • 2:30pm - 3:45pm
"Market research...so what?" with Keith Deaven '90 (Mediabarn), Heather Gay (Mediabarn) (113 IST Building)

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avatar for Heather Gay

Heather Gay

Director of Usability Research, Mediabarn
Heather Gay leads research initiatives for the Mediabarn UX Lab.  She possesses an in-depth knowledge of user experience and industry research initiatives and has over 16 years of extensive knowledge managing a variety of user research projects.  By performing a range of qualitative... Read More →
avatar for Keith Deaven ’90

Keith Deaven ’90

Co-founder and CEO, Mediabarn
Keith is responsible for co-founding Mediabarn, a company that specializes in UX research, design, and staff augmentation.  As CEO and co-founder, he has led Mediabarn through ten successful years.  Mediabarn's longevity can be attributed to the fine-tuning of an innovative business... Read More →

Tuesday April 8, 2014 2:30pm - 3:45pm
113 IST Building (Cybertorium)